We ♥ hometalkers.

Our visual tone of voice:

A friendly, helpful neighbor

Our look embodies helpfulness and ease of use, with friendly, comfortable lines, rounded corners, clear bold headlines, and drop shadows which indicate that an  item is pressable. 

Download our entire sketch library of visual assets here.

Find photography assets for social media campaigns here and here. Photo style for our campaigns is DIY or rustic in style, often showing people doing a DIY project together. 

Our template for google slides presentations is here. 

Logo usage

Logo usage depends on audience. 

When the user is in a hometalk environment, the house mark is used

(e.g. on site)

When the user is not in a hometalk environment, the house mark with text is used (e.g. in emails)

Font family usage

Our font families are Montserrat and Open Sans, used in different combinations. 

See the full list of combinations here.

Brand colors

Our brand colors include teal as the main brand color, while green is used sparingly as an accent.

1482A8

02ADD7

BAE5F4

EDFBFF

212B35

454F5B

637381

919EAB

C4CDD5

EFF3F6

FAFBFC

03886A

00B38B

01D7A8

E9FEF9